2023-2024 Undergraduate/Graduate Catalog

Bachelor of Science in Business Analytics

B.S. in Business Analytics Program is designed to fulfill the educational needs of students who want to pursue a career in business analytics. The program offers the same high-quality business education as the other specialized business degrees (Accounting, Business, Finance, Management of Information Systems, Management, and Marketing) while providing students with a broader education in business and preparing them for business analytics-related positions in organizations.

The B.S. in Business Analytics degree program includes:

• Common Business Core (27 credits)

• Business Analytics Core (12 credits)

• Business Analytics Electives (12 credits)

• Business Electives (6 credits)

• School of Business Additional Requirements (6 credits)

This is an interdisciplinary program. In addition to the standard business analytics elective courses, six elective courses are from Data Science (DATA 101, 102, 202, 301, 311, 471).  The courses that make up the program are offered in multiple formats, including on-ground, hybrid, and online, to provide scheduling flexibility.

A minor is not required.

School of Business Admission Requirements

Major Requirements (57 credits)

Common Business Core (27 credits)

AC 211Introduction to Financial Accounting

3

AC 212Introduction to Managerial Accounting

3

FIN 295Managerial Finance

3

LAW 250The Legal and Ethical Environment of Business

3

MC 207Managerial Communication I

3

MGT 295Fundamentals of Management and Organizational Behavior

3

MIS 201Introduction to Management Information Systems

3

MKT 295Fundamentals of Marketing

3

BUS 480Capstone Seminar

0

MGT 480Strategic Management

3

Business Analytics Core(12 credits)

BUS 270Data Visualization

3

BUS 370/MIS 399Business Analytics and Decision Support

3

BUS 470Business Analytics Capstone

3

MIS 315Database Management Systems

3

Business Analytics Electives (12 credits)

DATA 101Fundamentals of Data Science

4

DATA 201Classification Analytics

4

DATA 202Estimation and Clustering Analytics

4

DATA 301Data Science Using Python

4

DATA 311Information Visualization

4

DATA 471Big Data and Cloud Computing

3

AC 335Accounting Analytics and Professional Competencies

3

AC 340Accounting Information Systems

3

FIN 310Principles of Investments

3

FIN 440Financial Modeling and Analytics

3

MGT 333Operations Management

3

MKT 373Marketing Research

3

MKT 380Market Data Analysis

3

MKT 482Marketing Analytics

3

MIS 310Contemporary Business Applications Development I

3

MIS 463Analytics Applications

3

Business Electives (6 credits) -- Students must select 6 credits of 300- or 400-level School of Business courses from: AC, ENT, FIN, LAW, MGT, MIS, and MKT

These credits can be used to complete prerequisites required by Business Analytics Electives 

Additional Requirements

BUS 250Introduction to Business Analytics and Skills

3

STAT 201Business Statistics II

3

Total Credit Hours: 120